AL FAKHER ENTERS A NEW ERA AS AIR GOES PUBLIC ON NASDAQ
From cultural roots to global trend, explore how AIR’s Nasdaq debut elevates Al Fakher and signals a new era for the shisha lifestyle.
OUR STORY OF QUALITY, WHERE CRAFT MEETS CARE
Learn how Al Fakher delivers reliable flavor and smooth performance through premium ingredients, batch testing, and global certifications
AL FAKHER NICOTINE POUCHES: TRADITION REIMAGINED
Discover Al Fakher Nicotine Pouches, a tobacco-free option designed for convenience, discretion, and lasting satisfaction wherever you are.
25 Years of Al Fakher
Celebrating 25 Years of Excellence. Since our inception in 1999, we've been at the forefront of the shisha industry, starting as a top-quality brand in the Middle East and growing our presence into a global category leader.
Miranda Rodriguez, Illusion Hookah, New York, USA
“The people you meet, that’s what it’s about”
Souli, Private Mansion, Cologne, Germany
“Shisha is relaxation, friendship and business. What could be better?”
Borja, Zazu Siserant, Valencia, Spain
“Shisha is meeting up with friends and a kind of serenity.”
Adrian Cobelo, Bakkali Store, Valencia, Spain
“It’s something good and positive, the fact that such a big community has formed across the world.”
Elizabeth, La Fiebre, Madrid, Spain
“We like mixing and trying different things. We almost never try the same flavors.”
Alejo and Ali, La Fiebre, Madrid, Spain
“Shisha is a social movement. It’s also a way to find peace.”